How to tailor
your CV for your industry sectors
The
qualities that an employer will look for
in an applicant will vary between industry
sector. By tailoring your CV to the specific
industry to which you are applying you can
greatly increase your chances of securing
an interview.
When
you first write your CV you should include
every achievement, omitting something only
if it is out of date, unimpressive, irrelevant
or for the purpose of space conservation.
The document you create will be your core
CV, which is never sent to anyone. From your
core CV you tailor for each audience by choosing
only those pointers that will interest the
receiver.
The
main areas of your CV that can be tailored
Introduction
Sum up your key
qualities emphasizing those that you know
the employer wants to hear. Do not include
strengths if they are not particularly relevant
to the job. Write a brief career aim, obviously
stating that the industry that you are applying
for is where you want your career to be
heading in the long term.
Previous
employment
Whilst you cannot
alter for whom you worked and for how long,
you can edit your role and responsibilities
within those companies without the need
to fabricate. For example if you are going
for a managerial position you should emphasize
that your previous jobs entailed considerable
responsibility including decision making
duties. Draw focus to a specific project
that encompassed many of the skills you
perceive to be important attributes for
a manager to possess - delegation, meeting
deadlines, consistency, teamwork. Describe
your role in the project, your actions and
the resultant positive consequences for
the company, use quantitative reference
if possible.
If
you are applying for a sales position highlight
your powers of persuasion with reference
to your achieved monthly targets, name drop
prestigious clients and include details
of how much you earned for your last company.
Your potential employer wants a sales person
who gets results.
In
essence, think of what the job you are applying
for entails and what the employer wants
from the successful candidate to that job.
Then highlight areas or projects from your
previous positions that required you to
use those desired skills, emphasizing how
successful you were at achieving results.